Content is important, but is it still the king?

According to Gartner with the oversupply of digital content, user experience has become the most critical differentiator and driver for engagement. And nothing ruins user experience more than a buggy feature or broken customer journey.

The user base for popular products is fragmented in terms of device/OS version/browser/network being used to access the app or mobile website. One of the key challenges for app owners today is to ensure that your mobile app or website works flawlessly for all users. It is always better to do this coverage check before the release, than discovering it through negative App Store reviews or through a creative viral meme mocking your app because it did not work for that particular customer.

Today testing has become easier with the help of automated testing, allowing you to check for bugs in critical journeys on a wide variety of device type and OS in one go. Test Automation has advantages of decreased cost of fixing bugs by 5X over long term, run more test with minimal cost increase, increase scope of coverage and easier way to find defects. This blog summarized the advantages of automation testing.

There are several popular frameworks of choice for mobile app Automation testing like Appium, XCUITest, UIAutomator, Espresso, Calabash. Amongst this Appium has emerged as the framework choice for most automation testers because of its compatibility on both Android and iOS devices. Hence if the UI elements are same for your Android and iOS apps, same Appium script can be reused across platforms using standard APIs

MOZARK is committed to provide solutions for seamless connected experiences, which is why we introduce to you, Mozark’s Application Testing Platform, an industry-unique integrated platform that allows you to execute your automation tests on 100+ device-make and model, and quickly access the results and report bugs directly to the developers from the platform

Features of Mozark’s Application Testing Platform:

  1. Testing available for on-field and on-cloud devices: With Mozark’s Application Testing Platform, testing on real devices connected to real mobile networks is possible. This will allow you to test for journeys requiring OTP or test for functionality in real mobile networks. You also get access to a long tail of device make and model connected to wifi

  2. Integrated Test Management: Integrating Jira, CI/CD tools are easy with Mozark’s Application Testing Platform. Similarly, the platform makes it easier to report bugs, and use the dashboard to analyse bugs or failures by OS/Device model/Network/Browser version.

  3. Multiple Framework supported: Mozark’s Application Testing Platform supports multiple frameworks Appium, Calabash, Espresso, UI Automator, XCUITest, and allows access to logs and also enables screenshots and recordings.

You can use the following steps to test your apps:

  • Refer to our API documentation and run your first test on Mozark’s Application Testing Platform Automate to get started.

  • Use our guideline to script your automation tests in Appium.

  • Access our device cloud and create your test bed of device from our list of on-field and on-cloud devices.

  • You can also upload your new build through API or directly integrate it with your Jenkins server.

  • Run your test on your test bed and fetch results. We provide options to integrate your Jira account with our platform which make bug reporting easy

Sign up today for FREE and avail credits worth $199 and get your journey of Automation testing started. Get started with our Starter Pack which is available for Free now but for a limited period only.

MOZARK specializes in measuring and enhancing the quality of digital experience. We also help app owners quantify and benchmark with peers the Quality of User Experience through our UXAnalytics product. This is done without any SDK integration and with no overheads on your development team.

To know more about UX Analytics, click here Or write to us at

Written By

Sourabh Chowdhury